Hotel Direct Booking Audit & Action Plan

Stop losing direct bookings to Booking.com, Expedia, Agoda, Google, or other third-party channels.

A no-call expert audit, diagnostic, and executable action plan for boutique hotels, independent hotels, small resorts, and unique lodging properties.

I identify where direct-booking leakage may be happening — then convert the findings into clear execution priorities your hotel can use immediately.

Choose Your Audit Check My Background

No required call Submit only your hotel website Expert diagnostic Executive action plan Direct-booking focus

The Pain

OTA commissions are painful. Direct bookings are more profitable.

Most hotels already do the hard work of attracting guest interest. The painful part is what happens next.

A traveler finds your property, visits your website, compares options, and then returns to an OTA to book. The hotel pays expensive commissions, loses margin, and gives up part of the direct guest relationship.

DIRECT-BOOKING LEAKAGE

The problem is rarely one obvious mistake.

It is usually a combination of commercial, psychological, technical, and guest-facing factors that are difficult to diagnose from inside the property.

You may have a beautiful hotel, strong reviews, good photos, and a great location — and still be losing direct-booking opportunities every day.

EXPERT DIAGNOSTIC

Expert diagnosis. Clear priorities. Actionable fixes.

You do not receive vague advice. You receive a commercial diagnostic, prioritized recommendations, rewritten guest-facing improvements, and executive-ready deliverables your team can use immediately.

The Solution

An outside audit through a hotel sales, revenue, distribution, and technology lens.

I audit your hotel the way a guest sees it — but through the lens of hotel sales, revenue strategy, distribution, direct booking, OTA behavior, and hospitality technology.

The objective is simple: identify where your hotel may be losing direct-booking value and give you a practical action plan to fix the highest-priority issues first.

Choose Your Direct-Booking Audit

Two no-call options. One clear purpose: strengthen the direct-booking path.

Select the level of audit that fits your hotel. To begin, submit only your hotel website. I independently identify the relevant OTA and third-party comparison paths.

Hotel Direct Booking Snapshot

$250

A fast expert diagnostic for hotels that want a clear outside view of where direct-booking value may be leaking.

Focused direct-booking audit.
Expert diagnostic of the guest-facing booking path.
OTA comparison perspective across relevant third-party channels.
Identification of the highest-priority leakage areas.
5 priority actions.
1 rewritten commercial section.
Immediate execution checklist.

Concise executive action package

Includes written action plan, executive summary, priority action table, and short briefing-style overview.

Order Hotel Snapshot — $250

Full Hotel Direct Booking Audit & Action Plan

$750

A deeper expert audit and execution plan for hotels that want a more complete commercial diagnosis and richer implementation roadmap.

Full direct-booking audit.
Expert diagnostic of the complete online guest journey.
Direct-site vs. third-party positioning analysis.
Booking.com, Expedia, Agoda, Google, or other OTA comparison perspective.
Commercial review of how the hotel presents itself to direct guests.
Evaluation of key revenue pages.
Room and offer positioning review.
Package or experience-page review when relevant.
Guest confidence and booking-friction assessment.
High-priority direct-booking leakage diagnosis.
10 priority actions.
3 rewritten commercial sections.
30-day execution plan.
Implementation priority list.
Optional implementation quote afterward.

Multi-format executive action package

Includes full written action plan, executive summary, detailed slide deck overview, infographic-style summary, decision map or mind map, priority implementation checklist, action table, short executive briefing, optional explainer-style overview, and implementation roadmap for your team or agency.

Order Full Action Plan — $750

Why This Is Different

This is not a generic website review.

This is not a design critique. This is not a generic SEO audit. This is not a social media review.

This is a hotel commercial-performance audit focused on direct-booking leakage.

Direct-booking leakage is not always visible from one page alone. It sits between the guest’s first impression, the hotel’s commercial message, the OTA comparison path, the booking experience, and the final purchase decision.

GLOBAL EXPERIENCE

Hundreds of hotels. International markets. Commercial operator perspective.

I have reviewed and analyzed hundreds of hotels, lodging businesses, booking paths, OTA profiles, and hospitality technology environments across international markets.

Hotel operations and hotel sales.
Revenue strategy and OTA distribution.
Hospitality technology and PMS / RMS / CRS / GDS ecosystem knowledge.
International hotel business development.
Short-term rental and lodging optimization.

LinkedIn Profile Taurus Hospitality

Who This Is For

Boutique hotels, independent hotels, small resorts, and unique lodging properties.

Especially where the property is strong, guest interest exists, but the direct-booking path may not be capturing enough value.

Boutique Hotels Independent Hotels Small Resorts Family-Owned Hotels Small Hotel Groups Hotels With Painful OTA Dependence

Boutique resort pavilion and infinity pool beside the ocean

Request Your Hotel Audit